The developer of Digital Exhibition Hall for Guangzhou Gate 5 Mall is Guangzhou Jingdu Industry Co., Ltd.
As a key project of Guangzhou Municipal Government, Gate 5 Mall is positioned as the residential and cultural center in the planning and construction of Baiyun New City. Featuring the changes of time and the city, the exhibition hall passes on the city’s dream of take-off. With aviation cultural identities running through, the hall integrates considerable 3D display techniques and highlights its stealth aircraft exterior design, 5 theme cabins, experiential plane restaurant and large performing arts center, thereby manifesting Gate 5 Mall’s role as Guangzhou’s business landmark in the future. Using a variety of display formats, including arc-screen cinema, digital sand table, desktop interactive system (architectural rendering or architectural visualization in it), digital projective sculptures, the exhibition hall well illustrates the themes of Gate 5 Mall-“to build a livable city with ecological priority where the mountain and the city exist in harmony.”
2012年3月20日星期二
2011年12月19日星期一
Cloud Computer Experience Center
Frontop creates another important and influential project-The Digital Exhibition Hall of Shenzhen & Shantou cloud computer experience center. Half section of Nanfang Daily reported the news. Dec. 16th, 2011, member of the Communist Party's Poliburo, secretary of a provincial Party committee Wangyang, provincial CPPCC committee chairman Huang Yunlong, vice secretary of provincial party committee and so on visited the center. The center has been considered as the nation first & world top original cloud computer experience center.
The center is divided into 5 sections, showing the advantages of cooperation zones of Shenzhen & Shantou on cloud computing, and the bright future. The project adopts many technologies of Frontop, such as integration technology between 120°arc screen and projection, holographic projection, 3d animation, virtual reality, etc.
These two years, Frontop has made great achievements on digital presentation. The brand "Frontop" has gradually popular in CG field. The broad business mainly focuses on 3d architectural rendering, 3d architectural animations, architectural visualization, 3D floor plan, etc. It has cooperated with Zaha Hadid Architect on some projects, like Beijing Wangjing SOHO Showroom, Beijing Galaxy Soho, Cairo Expo City, Sinapore Farrer Court and so on. Frontop plans to supply more services to overseas market.
The center is divided into 5 sections, showing the advantages of cooperation zones of Shenzhen & Shantou on cloud computing, and the bright future. The project adopts many technologies of Frontop, such as integration technology between 120°arc screen and projection, holographic projection, 3d animation, virtual reality, etc.
These two years, Frontop has made great achievements on digital presentation. The brand "Frontop" has gradually popular in CG field. The broad business mainly focuses on 3d architectural rendering, 3d architectural animations, architectural visualization, 3D floor plan, etc. It has cooperated with Zaha Hadid Architect on some projects, like Beijing Wangjing SOHO Showroom, Beijing Galaxy Soho, Cairo Expo City, Sinapore Farrer Court and so on. Frontop plans to supply more services to overseas market.
2011年12月6日星期二
3D Architectural Walkthrough
Up to yesterday our company finished another project. That is Langfeng Plaza. Langfeng is located in Yingkou City and it's the first time for Yingkou building sales to use Frontop "Real Touch" system.
The "Real Touch" app has high verisimilitude 3d rendering, convenient interactive experience and fast content index. Virtual architectural interactive experience is supplied in "Real Touch". Furthermore, the event that users are walking inside the architecture forward or backward could be simulated. The architecture could be rotated by 360 degree freely by just moving your finger on the ipad. As a result, the whole design of the architecture can be depicted in this virtual environment. It can be used in the ipad. So, it is easy to take. The architectural visualization in "Real Touch" is attractive.
The following video is Langfeng Plaza walkthrough. We can see the beauty of future Langfeng architecture.
The "Real Touch" app has high verisimilitude 3d rendering, convenient interactive experience and fast content index. Virtual architectural interactive experience is supplied in "Real Touch". Furthermore, the event that users are walking inside the architecture forward or backward could be simulated. The architecture could be rotated by 360 degree freely by just moving your finger on the ipad. As a result, the whole design of the architecture can be depicted in this virtual environment. It can be used in the ipad. So, it is easy to take. The architectural visualization in "Real Touch" is attractive.
The following video is Langfeng Plaza walkthrough. We can see the beauty of future Langfeng architecture.
2011年11月11日星期五
Cooperation of Frontop and Guangzhou Academy of Fine Arts to Promote Cultivating Digital Presentaion Talents
Nov. 10th, 2011, "Creation Funds For New Media Interactive Art of Guangzhou Academy of Fine Arts and Frontop" was formally established and both parts held a grand signing ceremony.
On the ceremony, president of Frontop, Wu Suiying said that these years CG industry develops quickly, while professional talents are relatively scarce. As a head of the field, Frontop should have responsibility to cultivate more talents. The foundation of the creation funds will offer awards for excellent students and works. At the same time, Frontop will supply relevant research projects to keep school be in line with our society and students closer to market needs.
Dean of studies department congratulated to this cooperation. He pointed that the ways of cooperation between school and enterprise can play both advantages. One is to cultivate more excellent students for enterprises, the other is to supply bigger develop space for students. He also spoke highly of Frontop's high social responsibility and good eyes of keeping pace with times.
Frontop Digital Technology Co.,Ltd. is the exclusive supplier of Guangzhou 2010 Asian Games on graphic design service and will be the sponsor of 2012 Haiyang Asian Beach Games on digital image service.
Frontop is a top CG enterprise sepcialized in application and development of 3D technology, attaching great importance to new technology. Every year 5% funds is used for developing and researching new technology. Technology in digital hall, interactive multimedia, 3d animation, 3d renderings, architectural visualization, 3D visualization, etc. has been patented. May Frontop makes more achievements.
On the ceremony, president of Frontop, Wu Suiying said that these years CG industry develops quickly, while professional talents are relatively scarce. As a head of the field, Frontop should have responsibility to cultivate more talents. The foundation of the creation funds will offer awards for excellent students and works. At the same time, Frontop will supply relevant research projects to keep school be in line with our society and students closer to market needs.
Dean of studies department congratulated to this cooperation. He pointed that the ways of cooperation between school and enterprise can play both advantages. One is to cultivate more excellent students for enterprises, the other is to supply bigger develop space for students. He also spoke highly of Frontop's high social responsibility and good eyes of keeping pace with times.
Frontop Digital Technology Co.,Ltd. is the exclusive supplier of Guangzhou 2010 Asian Games on graphic design service and will be the sponsor of 2012 Haiyang Asian Beach Games on digital image service.
Frontop is a top CG enterprise sepcialized in application and development of 3D technology, attaching great importance to new technology. Every year 5% funds is used for developing and researching new technology. Technology in digital hall, interactive multimedia, 3d animation, 3d renderings, architectural visualization, 3D visualization, etc. has been patented. May Frontop makes more achievements.
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| President of Frontop-Wu Suiying |
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| Dean of studies Dept. |
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| Frontop and school |
2011年11月8日星期二
Guangzhou Tianhe Wisdom City
Guangzhou Tianhe Wisdom City has been reported for several days. It's still a very hot topic now.
These days "New Guangzhou. New Business" promotion conference was held in Hongkong and Macao. The Wisdom Tianhe is widely welcomed by businessman from Hongkong and Macao."Here has tree forest parks, stoves Hill, Phoenix Hill and LongYan Cave; here is underconstructing world advanced Guangzhou Cloud computing center; the following five years government will cost more than 10 billion to improve traffic and ancillary facilities."
It was reported that Tianhe plan to improve and perfect the service of the industrial park in 3 years, complete 1-2 mature wisdom communities, and finally form a scaled wisdom city within 5 years. Up to 2015, 3 million square meters high-tech city will be completed. At that time, wisdom city will attract 1000 high-tech information service enterprises, hold 100 thousands of employees and 300 thousands of residents. In the future 5 years, wisdom city will take full use use of new generated technology like Internet of things, Internet, cloud computing, etc. to create wisdom family, wisdom community, wisdom business building, etc. It will be the sample of wisdom city.
I have seen the virtual scene of Tianhe wisdom city booth in September in Jinhan Digital Expo. where several high tech has been display through touch screen facility named "Real Touch" and projectors together with arc screen. The digital contents deeply shocked me. As a staff in Frontop, I feel proud. Because Frontop participates the wisdom city project, which takes charge of making virtual reality, architectural animations, 3d renderings, architectural visualization, etc. We are looking forward to seeing the high-tech City.
These days "New Guangzhou. New Business" promotion conference was held in Hongkong and Macao. The Wisdom Tianhe is widely welcomed by businessman from Hongkong and Macao."Here has tree forest parks, stoves Hill, Phoenix Hill and LongYan Cave; here is underconstructing world advanced Guangzhou Cloud computing center; the following five years government will cost more than 10 billion to improve traffic and ancillary facilities."
It was reported that Tianhe plan to improve and perfect the service of the industrial park in 3 years, complete 1-2 mature wisdom communities, and finally form a scaled wisdom city within 5 years. Up to 2015, 3 million square meters high-tech city will be completed. At that time, wisdom city will attract 1000 high-tech information service enterprises, hold 100 thousands of employees and 300 thousands of residents. In the future 5 years, wisdom city will take full use use of new generated technology like Internet of things, Internet, cloud computing, etc. to create wisdom family, wisdom community, wisdom business building, etc. It will be the sample of wisdom city.
I have seen the virtual scene of Tianhe wisdom city booth in September in Jinhan Digital Expo. where several high tech has been display through touch screen facility named "Real Touch" and projectors together with arc screen. The digital contents deeply shocked me. As a staff in Frontop, I feel proud. Because Frontop participates the wisdom city project, which takes charge of making virtual reality, architectural animations, 3d renderings, architectural visualization, etc. We are looking forward to seeing the high-tech City.
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| Tianhe Wisdom City Booth |
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| Touch Screen-Real Touch |
2011年10月17日星期一
The Classification of 3D Rendering
Rendering went into our life for only a few years. Simple speaking rendering is a idea that hasn't realized. Through our pen and computer tool demonstrate a future architecture or a project's shape, color, structure. At this stage it is mainly used for construction, industrial and repair field. Rendering is a general statement. Here we give a specific classification: advertising rendering, photograph rendering and structure rendering.
1. Advertising rendering
Such rendering is mainly to highlight the performance of the entire building environment and the green, while pay little attention to the building itself. Besides, the color of the rendering is very important, especially the comparison of the cold and warm color. The advantage of such 3d rendering is that good visual effect, easy to attract house buyer (good architectural visualization).
2. Photograph rendering
Such rendering highlights the reality of the future architecture. Usually this kind of picture rendering is grey, as well as the surroundings environment, which can reach the real effect. It needs a large number of real digital images to synthesize. The advantage is its authenticity.
3. Structure rendering
This kind of 3d visualization mainly aims at the people who have higher education and knowledge for architect. It focuses to the beauty of the building itself reflected.
1. Advertising rendering
Such rendering is mainly to highlight the performance of the entire building environment and the green, while pay little attention to the building itself. Besides, the color of the rendering is very important, especially the comparison of the cold and warm color. The advantage of such 3d rendering is that good visual effect, easy to attract house buyer (good architectural visualization).
2. Photograph rendering
Such rendering highlights the reality of the future architecture. Usually this kind of picture rendering is grey, as well as the surroundings environment, which can reach the real effect. It needs a large number of real digital images to synthesize. The advantage is its authenticity.
3. Structure rendering
This kind of 3d visualization mainly aims at the people who have higher education and knowledge for architect. It focuses to the beauty of the building itself reflected.
2011年9月27日星期二
I like Zaha Hadid
These days I pay much attention to Zaha Hadid. She is an architect I admire very much. I like her architectural style.
Zaha Hadid architectural works made her popular and welcomed in academic circles and public. Some of her famous and outstanding projects are the German Vitra fire station, State gardening exhibition hall in Weil am Rhein, electricity station and parking lot of Strasbourg in France, ski-jumping board of Innsbruck in Austria, BALTIC Centre for Contemporary Art of Cincinnati in the United States.
As a Chinese, to my impression, the Beijing Wangjing SOHO Showroom and Guangzhou Opera House are also designed by Zaha Hadid. I was excited that my company frontop undertook the high-profile exterior and interior architectural rendering work of Wangjing SOHO. Besides, Frontop has cooperated with Zaha on many other projects, such as Beijing Galaxy Soho 3d rendering, Cairo Expo City, Sinapore Farrer Court and so on.
To the world, Zaha is an architect star; however, in China many people know little about Zaha Hadid. Now Zaha Hadid visits China regularly and communicates with Chinese architects. With the international
cooperation, architecture will develop better and better.
Zaha Hadid architectural works made her popular and welcomed in academic circles and public. Some of her famous and outstanding projects are the German Vitra fire station, State gardening exhibition hall in Weil am Rhein, electricity station and parking lot of Strasbourg in France, ski-jumping board of Innsbruck in Austria, BALTIC Centre for Contemporary Art of Cincinnati in the United States.
As a Chinese, to my impression, the Beijing Wangjing SOHO Showroom and Guangzhou Opera House are also designed by Zaha Hadid. I was excited that my company frontop undertook the high-profile exterior and interior architectural rendering work of Wangjing SOHO. Besides, Frontop has cooperated with Zaha on many other projects, such as Beijing Galaxy Soho 3d rendering, Cairo Expo City, Sinapore Farrer Court and so on.
To the world, Zaha is an architect star; however, in China many people know little about Zaha Hadid. Now Zaha Hadid visits China regularly and communicates with Chinese architects. With the international
cooperation, architecture will develop better and better.
2011年9月21日星期三
Architectural Rendering Production
Architectural rendering is not different from home rendering. Let's see the production methods togather.
1. 3D Modeling. Make models for main architectures and kinds of furnitures using 3d max. We can also make some models simply for small projects, such as some interior decorations, irregular projects or items that haven't strict requirements about sizes. Visual harmony for such items is OK, which can shorten the modeling time.
2. Render Output. Use professional rendering software VR to set the material, lighting and render, then output.
3. Further Process For Render. Use graphic editting software like Photoshop to modify the render.
A. Add surrounding environment like trees, cars, ships, ect.
B. The background can be done after finishing the 3d 3d visualization. But the perspective effect of the background should be coincident with the whole rendering. If so, our renderings or architectural visualization are more close to reality.
C. Further emphasize the whole effect, such as color, ratio, etc.
1. 3D Modeling. Make models for main architectures and kinds of furnitures using 3d max. We can also make some models simply for small projects, such as some interior decorations, irregular projects or items that haven't strict requirements about sizes. Visual harmony for such items is OK, which can shorten the modeling time.
2. Render Output. Use professional rendering software VR to set the material, lighting and render, then output.
3. Further Process For Render. Use graphic editting software like Photoshop to modify the render.
A. Add surrounding environment like trees, cars, ships, ect.
B. The background can be done after finishing the 3d 3d visualization. But the perspective effect of the background should be coincident with the whole rendering. If so, our renderings or architectural visualization are more close to reality.
C. Further emphasize the whole effect, such as color, ratio, etc.
2011年9月13日星期二
Advantages for the Integration of Presentation and 3D Graphics
Extraordinary Expression
Traditional graphic introduction is limited by the limitation of the mind. By integrating multimedia and 3d technology, we could simulate real environment or create a full range of 3d analysis. From part of building to the overall view, from real space to imaginative space, multimedia-aided 3d visualization technology can perfectly present the advantages of architecture.
High Accuracy
Architecture proposal presentation simplifies and anatomizes the complicated systems in the real world, which is often the most efficient solution. Architecture proposal presentation can assist us to convey information that is hard to explain through our own experience, give life to the graphics so the graphics can "talk" and communicate with human beings. An outstanding architecture proposal presentation can simplify abstract and complicated concepts, making then easier to be understood.
Frontop-3D architectural renderings, 3D architectural animation, architectural visualization, 3D floor plan…
Traditional graphic introduction is limited by the limitation of the mind. By integrating multimedia and 3d technology, we could simulate real environment or create a full range of 3d analysis. From part of building to the overall view, from real space to imaginative space, multimedia-aided 3d visualization technology can perfectly present the advantages of architecture.
High Accuracy
Architecture proposal presentation simplifies and anatomizes the complicated systems in the real world, which is often the most efficient solution. Architecture proposal presentation can assist us to convey information that is hard to explain through our own experience, give life to the graphics so the graphics can "talk" and communicate with human beings. An outstanding architecture proposal presentation can simplify abstract and complicated concepts, making then easier to be understood.
Frontop-3D architectural renderings, 3D architectural animation, architectural visualization, 3D floor plan…
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